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Alec Roberts

As the Founder and CEO of MFE Insurance Brokerage, Alec Roberts leads a firm built for creative and non-traditional industries including entertainment, technology, hospitality, aviation, and cannabis. With nearly two decades in the insurance industry, Alec has focused on providing technology-driven approaches to risk management and emphasizing client-focused strategies. This begins with a deep understanding of a client’s business, then designing coverage that protects their assets, operations, and long-term growth.

Alec began his career as a customer service representative (CSR) and account manager before becoming a producer (a licensed salesperson), where he quickly discovered the entertainment space. He spent seven years with the agency that hired him out of college, then purchased his book of business to found MFE Insurance Brokerage. Since then, the firm has grown at an average rate of 25% year over year, developing a reputation for proactive servicing and industry expertise in niche insurance specialties.

Alec points to seeing clients succeed, with their risk properly structured and protected, as the most satisfying part of his work, and values the ongoing relationships with businesses that continue to rely on him as they grow.

a cannabis plant that is dying out and needs product liability insurance as soon as possible

Should I Have Product Liability Insurance For My Cannabis Dispensary?

July 13, 2018

As a business owner, you are responsible for every product you make and sell. While you may be offering a quality product, there is still some level of risk if your product fails to work as it claims. Product liability insurance is designed to protect businesses from the fallout in the event that a

a large field of cannabis that would benefit from a good package of important insurance policies

What Does Cannabis Insurance Cover?

July 6, 2018

Insuring your cannabis operation is your best defense against costly liability claims. Whether you are a small or large dispensary, having the right types of insurance for your high-risk business can make all the difference when faced with a complicated lawsuit. As general liability insurance does

a news station that has a green screen and needs to be protected against on-set liability in case an anchor were to be injured on the set

How to Protect Your Company from On-Set Injury Liability

June 29, 2018

Injuries are not too uncommon in the entertainment industry, especially in the field of production. If you are just starting out in the business of film production, you may not be familiar with the various insurances available to you. Production insurance is a staple in filmmaking as it protects the

a music festival during the summer time that will benefit from insurance in case of an emergency

What Type of Insurance Do I Need for My Festival?

June 22, 2018

For guests of special events, the occasion is often full of happiness and joy. However, for the companies that set up and run these events, the prospect of something going wrong always lingers. To protect themselves and minimize risks, many entertainment companies rely on special events insurance.

band room of a group that is about to go on tour and might need insurance from their mangers

Is There Specific Insurance I Need for My Band’s Tour?

June 15, 2018

As a performer who is busy practicing, scheduling, and performing shows across the country, you may find things like insurance falling through the cracks. However, when you go on tour you will want to be well protected as it is vital for your band's success. Music tour insurance is specifically

a bar in the city of Los Angeles that could greatly benefit from assault and battery insurance since some of their customers have altercations

Why Your Bar Needs Assault & Battery Insurance

June 8, 2018

While generally places where people can relax and socialize while enjoying an assortment of alcoholic beverages, bars can often get a little rowdy. Patrons may drink more than they should, causing them to lose their inhibitions and act inappropriately. Furthermore, inebriation combined with crowded

an Italian restaurant selling authentic pizza and other foods that could potentially benefit from restaurant insurance

Do I Need Insurance for My Restaurant?

May 25, 2018

Restaurant owners are part of one of the fastest growing industries in the country. As so, it is more important than ever to have the right protection for your business. Restaurant insurance is a must for restaurant owners who want to safeguard their employees, property, and equipment. Restaurant

a picture of steak and vegetables at a restaurant that may need spoilage insurance in case their fridge stops working or their steaks are too raw

What Does Spoilage Insurance Cover?

May 18, 2018

If you own a restaurant, bar, nightclub, or other establishment that sells food or drink, you have probably heard of spoilage insurance. Spoilage coverage is a type of restaurant insurance and bar insurance add-on that reimburses business owners in the event of lost or contaminated perishable goods.

a Los Angeles bar that is generally very busy since they have good drinks in part due to liquor liability insurance policies

Does My Bar Need Liquor Liability Insurance?

May 11, 2018

Owning a bar means much more than just having a good selection of beer on tap. As bar ownership comes with unique risks, you want to protect your interests by having the proper types of bar insurance. Liquor liability insurance is a must-have for bar owners who want to protect their business against

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10250 Constellation Blvd, Suite 2300 Los Angeles, CA 90067 213-266-7990
344 N Old Woodward Ave, Suite 304 Birmingham, MI 48009 248-781-3321

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